Honest assessment first
Every engagement starts with a Generosity Culture Audit — an honest look at where you are, not where you hope to be.
Built around your church
Your calendar, your donor journey, your pastoral language — all custom. No templates handed over without context.
Systems that outlast people
Everything we build is documented. It runs whether or not the original architect is still in the building.
How I came to this — and why I stayed.
My background is in church communications — large, fast-growing environments where I was responsible for how the church engaged its congregation at scale. Over time, one area kept surfacing as uniquely underdeveloped: generosity. The churches I worked with weren't careless about it. But the approach was almost always reactive — campaigns built under budget pressure, giving communication that went silent outside of campaign season, first-time givers who fell through the cracks because no one had built a system for what happened after someone gave.
What I kept coming back to was the spiritual cost of doing this poorly. When churches communicate about generosity with anxiety instead of vision — when they treat giving as a revenue problem rather than a formation opportunity — people feel it. Trust erodes. The connection between generosity and discipleship gets lost. That conviction is what led me to start The Generosity Culture. I want to help churches do this well — not just strategically, but spiritually. Because when it's done well, the results aren't just healthier finances. They're healthier people.
I partner with executive pastors and communications directors who are ready to move beyond short-term campaigns and build a culture that actually sustains generosity.
My work spans both ends of the spectrum — from some of the largest, most visible churches in the country to small, faithfully led churches under a single pastor. I’ve supported capital campaigns that have raised hundreds of millions of dollars, and I’ve helped church plants establish the right foundations from day one.
I intentionally keep a limited client roster. This work requires more than strategy — it requires alignment, trust, and real engagement on both sides. I don’t take that lightly.